Fresh Churn - End-to-End Branding

FMCG

Logo Design & Brand Manual

In the Indian market, dairy products were still predominantly sold in retail stores, rather than online. So White Gold Farm wanted to create a brand that looks young, vibrant, and fresh to appeal to the digital audience, apart from creating an impact in the crowded retail space. Kreo was approached by the parent company with just an idea, and the responsibility of creating the brand from scratch.